Augmented Reality is one of the biggest technological trends worldwide, at first it used to be related to two key concepts: VR and gaming. However, time is proving that the AR market potential goes further than VR, as it is expected to have 1 billion users by 2020. You can read more facts and stats about the AR market here. Regarding gaming, its mix of real and virtual world allowed games to take one step forward in their development, as the viral Pokemon Go showed when it was released in 2016.
Augmented Reality developments and applications are already showing that the market keeps expanding and that AR’s advantages can be applied to several industries like the three listed below:
- Healthcare
The challenge for AR in this sector was to bring relevant and even life-saving information to the doctor’s vision field. Surgeons can benefit since they start training until they are even in a surgery. It can also help doctors with the diagnosis, treatment and therapy, and it can become a visual tool to explain patients what is happening to them and how it can be fixed.
- Skills Training
Skills training require time, consumables and some industrial processes are risky and dangerous for people who don’t have experience or training. Augmented Reality offers a chance to start your training without any risk involved, making it easy for new trainees and making the transition between theory and practice softer. A clear and visual example would be welding training, which requires significant consumables cost and involves risk for newcomers.
- Retail
The first step in the retail business for Augmented Reality came with the catalogues, offering clients the chance to buy items by aiming their phones at different items showed inside. Catalogues were only the first development, nowadays more and more retailers are starting to offer AR experiences inside their establishments and they are starting to show customers how outfits would look on them without having to try them on.
The advantages of Augmented Reality are several, and they can be applied to a wide variety of sectors as we have seen. If you want to learn more about how Seabery is applying AR to welding training, you can do it here.
Image by:
https://www.flickr.com/photos/dubsar/6220166454/in/photostream/
Sources:
https://www.valuewalk.com/2018/04/real-estate-augmented-reality/
http://medicalfuturist.com/top-9-augmented-reality-companies-healthcare/
